Media that moves markets, customers and brands forward

We create paid media strategies that cut through the noise and deliver results.

As a global media agency, we know brand awareness and measurable ROI comes from reaching the right people at the right time. That’s why our global team of media experts apply a rigorous data-driven approach to the bespoke media plans and campaigns we develop for our clients. From planning to creative messaging to performance tracking, we keep your campaigns sharp, your audience engaged and your growth on track.

Our campaigns span every market and channel — digital, mobile, programmatic, retail media, social media, search, digital out-of-home, print, broadcast, CTV, streaming & audio (just to name a few). All of this is backed by FINN’s full-service marketing capabilities that includes branding, content, influencer, digital marketing and more. With FINN, your media dollars will work harder and more efficiently, no matter the goals or people you need to reach. 

A paid media agency trusted by 400+ world-class brands and organizations globally.

Paid Media FAQs

• How does your paid media agency manage larger budget campaigns?

  When managing larger budgets, our paid media agency starts with detailed audience research, advanced data modelling and media mix planning. This ensures every dollar is allocated to the right channels, balancing brand visibility with measurable ROI. We also set clear KPIs from the start, so success is tracked transparently across every stage of the campaign lifecycle.

• What sets your media agency apart when handling significant ad spend?

  We combine strategy, creativity and analytics to ensure big-budget campaigns are efficient and effective. Our team integrates both brand performance (what we like to call “brandformance”) into one cohesive plan. This means your campaign not only scales but also adapts in real time to changing audience behaviors, giving you an advantage over competitors who rely on one or two platforms alone.

• Can you integrate large paid media campaigns with wider marketing strategies?

  Yes. We make sure larger paid media campaigns work seamlessly alongside SEO, organic social, PR and creative execution. By aligning all activity under one strategy, we help brands amplify results and ensure messaging is consistent across every audience touchpoint. This joined-up approach is particularly powerful for businesses managing multiple product lines or global markets.

• How do you ensure transparency in larger paid media campaigns?

  We provide dashboards and reports that clearly show where spend is going and the impact it’s delivering. Our reports highlight both performance and recommendations, giving decision-makers the clarity needed to allocate bigger budgets confidently. For campaigns with multi-million-pound spends, transparency isn’t optional — it’s essential for governance and long-term trust.

• How do you allocate spend across multiple platforms for high-value campaigns?

  Our paid media specialists use forecasting tools and attribution modeling to split larger budgets across relevant channels. Budgets are constantly re-optimized to double down on what’s performing. With big campaigns, the balance between brand-building channels and direct-response activity is critical, so we plan spend dynamically to serve both short-term and long-term goals.

• How do you approach testing and optimization with bigger ad budgets?

  With more budget, we can run larger-scale incrementally testing, A/B and multivariate tests to quickly validate what works. This means refining creative, messaging and targeting faster than smaller campaigns allow. By using this budget flexibility, we avoid wasted spend and make sure campaigns stay fresh and competitive in crowded markets. Testing at scale often reveals insights that can be applied across your wider marketing mix.

• Do you offer international paid media services for global campaigns?

  Yes. Our media agency team runs campaigns that scale across multiple markets, tailoring messaging and targeting for regional relevance and nuance. Larger budget campaigns often cover several regions, and our team works with in-market specialists to adapt creative, keywords and formats to maximize impact. This ensures consistency at the brand level but agility at the local level.

• How do you stay ahead of new channels when managing significant ad spend?

  We regularly test emerging platforms for clients with bigger budgets. This allows brands to tap into new audiences and avoid over-reliance on legacy channels like search and social. By dedicating a portion of larger budgets to experimentation, we ensure your campaigns remain future-proof and stay ahead of shifting consumer behaviors.

• What kind of reporting can larger budget clients expect?

  For high-spend campaigns, we provide detailed performance reporting alongside actionable recommendations. Reports cover campaign efficiency, budget utilization and future opportunities to expand. For larger budgets, we also provide regular strategic reviews so that marketing directors and senior stakeholders can see not just the results, but also how to scale campaigns further and sustain growth.

• How quickly can your paid media company launch a larger campaign?

  Depending on complexity, we can launch in weeks while ensuring the strategic groundwork is robust. For larger budgets, we dedicate more time upfront to creative development, audience research and compliance, ensuring campaigns land with maximum impact. This upfront rigor means your campaign is optimized for success from day one, rather than relying on adjustments after launch.