Work: Jack Daniel's - The Jack

Overview

INCREASED BRAND EXPOSURE
with a VIP, media-only event that includes an informative testing with Master Distiller Jeff Arnett
CREATE
iconic collectors’ posters for each year’s competition
DEVELOP AND MANAGE
a media site, an electronic news release and media pitching
PRODUCE
broadcast-quality b-roll
ASSIST
the Distillery with overall event management

internet, print and broadcast impressions

and more than 44,000 page views

of nearly 24,000 attendees annually at The Jack