-
Research & Insights
Effective digital marketing starts with understanding. Research and insights reveal how your audiences think, search, and buy — shaping strategies that are grounded in data, not guesswork. From audience segmentation to competitor analysis and campaign measurement, this capability ensures every decision is informed. Within the ecosystem, research and insights connect strategy to execution, aligning creative ideas with market realities and ensuring that investment is always directed toward the channels and messages that deliver impact.
Social Media
Helping brands leverage social media effectively.
Creative, data-led social media services
We take pride in being a data-led social media management agency. We all know a strong social presence requires bundles of creativity. But what happens when this is tailored to your audience’s personality, interests, and buying behaviour? Success.
Our team works seamlessly with you to develop a deep understanding of your brand—before carrying out a full social audit—to uncover insights such as who your audience is, the channels they use and what their challenges are. Data insights and personas help us create a social media strategy for you that is unique to your brand. Social media isn’t a separate activity, it’s a form of marketing that must align with your other channels. We frequently collaborate with other teams, including PR, paid media, SEO, and content marketing, to utilise your content across channels and create a strategy that aligns with your wider digital marketing goals.
A social agency trusted by 400+ World-Class Brands and Organisations Around the World
Full service social media agency
Managing social media strategies is a team effort and requires a lot of work. At FINN Partners, we offer both off-the-shelf packages and custom solutions to make sure the service we provide is the right one for you. Our team considers your internal resources, as well as what you’re trying to achieve, to give you the right balance of strategy and creativity. We don’t just want to get your brand seen, we want to grow your brand visibility with the right people, creating and managing social campaigns that focus on ROI.
Why work with a social media agency
Our social media specialists are driven by accelerating your social channels.
Do you have limited resources for your brand’s social media?
Social media can be time consuming. When you’re balancing it with other responsibilities, it can be difficult to know what to prioritise. We have a multidisciplinary team based in London, so when you work with us you get a team of experts with different strengths, from strategy to copywriting and graphic design.
Working with an agency also offers more flexibility and scalability. If you have a special event or campaign, we can assign more resources to support it, whereas an in-house social media manager may need to juggle other priorities.
Are you looking for a social media agency that will offer strategy and content services?
Some social media marketing and communications agencies concentrate on creating beautiful, eye-popping design, whilst others find your audience and build your brand.
We do both.
At FINN Partners UK, we take your social media profiles to the next level through tactical strategy and dazzling design, giving your business that much-needed boost in the increasingly competitive social space.
Is your campaign not getting the desired results?
Our team in London are experienced in social media marketing across a range of industries. We are ready to create a strategy that focuses on the right social media platforms and delivers on your goals, whatever the objective may be. We stay up to date with the latest news and trends and are always on the lookout for new techniques.
Are you struggling to come up with new ideas for your social media campaigns?
Sometimes it can be difficult to decide what your next step should be. We can provide a fresh perspective on your brand and your current campaigns, identifying areas of improvement that your in-house team might miss.

Step 1: Social media audit
Helping you to increase your social following and develop an engaged community
Looking to increase your social following and develop an engaged community? Maybe you’re a new brand looking to raise awareness. Or perhaps you’re looking to run a major campaign to educate, inspire, and ultimately convert your followers to buyers. To build a successful social media strategy, it’s important to know exactly what you want to achieve. That is why our team will work closely with you to develop a strong understanding of your brand and establish your social objectives. Once your goals have been set, we will undertake a full social media audit, as well as use social listening tools, to understand:
- Your current profile, who your followers are, and what content has worked best for you so far.
- Your target audience, who they are, and the content they engage with most. What are they looking for, and what would they like to see from your brand? How can you provide them value?
- Your competitors, what is and isn’t working for them, and how to gain a competitive advantage
All of this will be incorporated into your ongoing strategy.

Step 2: Social media strategy
Following an audit, we use our findings to start developing a social media strategy and actionable recommendations, including:
Core social goals and metrics to track
Target audience segments with detailed personas: who they are, what interests them, and how you can capture their attention
Recommended of optimisations to make your profile as useful and easy to navigate as possible
Reasons for users to follow you across multiple platforms through tailored channel strategies
Strategies to develop content with purpose while making effective use of current platform best practices. We’ll provide a creative direction building off what resonate with your audience
If you need to grow at a faster rate, we can incorporate growth tactics and provide budget parameters for influencers or brand partnerships and other post-boosting strategies.

Step 3: Social media content creation
Crafting beautiful feeds
Our social media team and creative writers and designers are experts in content creation.
From brainstorming and conceptualisation, to production, after-effects, graphic design, and copywriting, we can handle all your creative needs to maintain your social output.

Reputation management services
Social media isn’t just about sharing.
Listening is equally important. Chances are, your customers are talking about you on social media, regardless of whether or not you’re hearing it. By facilitating and participating in the discussion on social media, you take control of your brand’s message and reputation, whilst continuing to expand your reach. Learn more about our reputation management service.
-
Creative and branding
Creative and branding define how audiences perceive and connect with you. Strong branding provides consistency across every channel, while creative execution ensures campaigns cut through with clarity and impact. In the wider ecosystem, creative is the thread that ties together SEO, paid, social, and content, ensuring everything looks, feels, and sounds like a single brand story. Great creative doesn’t just attract attention — it builds recognition, trust, and emotional resonance that lasts.
-
Paid media
Paid media delivers speed and scale, driving immediate visibility where organic reach takes time. From search and display to social and programmatic, it allows you to target the right audience with precision and measurable ROI. In the digital ecosystem, paid campaigns complement SEO and content by amplifying reach, testing messaging quickly, and generating performance data that informs wider strategy. It’s the lever to pull when results are needed fast and at scale.
-
Search engine optimisation
SEO is the foundation of digital marketing, ensuring your brand is discovered at the exact moment people are searching for your products or services. By improving technical performance, refining on-page content, and building authority, SEO drives sustainable traffic that compounds over time. It also strengthens every other channel — amplifying content, improving paid campaign efficiency, and building credibility. In short, SEO secures long-term visibility and creates a strong base for your entire digital marketing ecosystem.
-
Search advertising
Search advertising positions your brand at the top of results when customers are actively looking for what you offer. Unlike broad awareness channels, it captures demand at the moment of intent, making it one of the most efficient drivers of leads and sales. Within the marketing mix, search ads bridge the gap between organic SEO growth and performance-driven paid media, ensuring you own the most valuable positions when buyers are ready to act.
-
Social media
Social media is where brand meets conversation. Beyond reach, it’s about creating meaningful engagement with audiences, building communities, and sparking dialogue that drives action. In the digital ecosystem, social works hand-in-hand with content, amplifying stories, humanising brands, and fuelling awareness campaigns. Paid and organic strategies combine to deliver both reach and precision targeting, while real-time engagement provides insights that feed into wider marketing and inform future creative directions.
-
Content marketing
Content is what makes your brand discoverable, credible, and engaging. From articles and video to interactive experiences, content fuels SEO, powers social campaigns, and drives nurture journeys in email and automation. In the marketing ecosystem, it connects strategy to audience, ensuring your messages land with authority and relevance. Content marketing is not just about publishing; it’s about creating assets that deliver long-term visibility, build trust, and move customers through the buying journey.
-
Web design and development
Your website is the digital home of your brand – the place every campaign points back to. Design shapes first impressions; development ensures performance, security, and scalability. In the digital ecosystem, a strong site acts as both a hub and a conversion engine, turning traffic into measurable results. By combining brand storytelling with technical precision, website design and web development provides the foundation for SEO, paid media, and content marketing to succeed and drive sustainable growth.
We’re an award-winning digital marketing agency
“I have really enjoyed working with FINN Partners—they’ve really helped grow awareness of our brand, through both paid and organic social channels. They are responsive and professional, helping us to test and learn through a variety of strategies to drive in-store footfall and online sales.“
Anna Chapman
Head of Marketing