Looking to Expand Your Influencer Program? Your Biggest Advocates Might Be on Your Team
July 20, 2020
How companies treat their employees and what they stand for has taken center stage as we’re faced with a global pandemic and the need for racial justice. Because of this, employees now play a key part when it comes to how the public perceives a brand and, ultimately, consumers’ buying decisions. Finn Partners’ Meagan Meldrim shared in PR News four considerations for businesses who want to ensure their employees are serving as their biggest brand advocates.