News and Insights

FINN Partners promotes Kristina King to partner, financial services practice

September 14, 2023

NEW YORK – Global independent marketing and communications firm FINN Partners today announced the promotion of Kristina King to the position of Partner for the FINN Financial Services Practice. This milestone reflects Kristina’s exceptional contributions to the firm, her unwavering dedication to client success, and her influential leadership within the practice.

Kristina King joined FINN Partners in 2021 and has since played a pivotal role in driving growth and delivering outstanding results for clients during a period of time clouded by global uncertainty. Her strategic insights, creative thinking, and relentless pursuit of excellence have earned her the respect and admiration of colleagues and clients alike.

“I am delighted to announce Kristina’s promotion to Partner. She has consistently demonstrated her exceptional skills in building strong client relationships and leading dynamic teams,” stated Ryan Barr, Managing Partner and Global Financial Services Practice Leader at FINN Partners. “Her ability to navigate complex communications challenges and provide innovative solutions has been instrumental in engaging audiences in unique ways that align our clients’ business goals.”

Over the past five years, the Global Financial Services Practice has grown organically and through strategic acquisitions. The practice has been recognized as an industry leader in the U.S., EMEA and APAC, working with international financial institutions, domestic consumer and commercial banks, leading fintech and trading platforms, as well as professional services and alternative financing firms. Moreover, the practice has provided its expertise to numerous early-stage companies, guiding them through the stages of private financing, public listings, and successful M&A endeavors.

As a Partner at FINN, Kristina will continue to oversee key client relationships, collaborating closely with cross-practice teams to develop and execute integrated communications campaigns and deploy strategies that drive measurable business results. She will also take on a more significant role in shaping the practice’s strategic direction and contributing to its overall growth and development.

“The FINN Financial Services practice offers unique opportunities to collaborate with forward-thinking organizations and help them achieve their communication goals – I love that my work ranges from TED speaker submissions to scrappy, insight-driven data-based media relations campaigns to executive platform development, media training and more,” said King. “The Financial Services team truly combines our clients’ passion for their work with FINN’s expertise and dedication to the craft to create positive business outcomes through world-class storytelling.”

Kristina’s promotion is a testament to FINN Partners’ commitment to recognizing and nurturing talent from within the organization. It reinforces the agency’s belief in empowering talented professionals to reach their full potential and continue delivering outstanding results for clients.

Prior to joining FINN, Kristina worked at global communications agencies including HUGE, FleishmanHillard and Ogilvy, with deep emphasis on media relations and integrated campaign development. Kristina’s past clients span a wide breadth of both B2B and B2C companies, including launching Zelle in the United States, reveal programs for more than one Pantone Color of the Year, and work on behalf of leading companies such as Verizon, BlackRock, Fiserv, Bose, Google, Lyft, UTC, AT&T, Western Union, Nikko Asset Management, Barclay’s, Citizens Bank, TD Bank, and the United Nations. Kristina’s work has earned award recognition from a wide range of industry leading programs including PRWeek, the global and North America SABRE awards, the PRSA Silver Anvils, the One Club / One Show and Fast Company’s World-Changing Ideas.

TAGS: Financial Services