4 helpful tips for making the case for your ESG program
July 7, 2021
When it falls to the comms team to show the effectiveness of your ESG work, here’s how you can be ready to step up and prove your value.
If you are like most professional communicators working in a corporate environment, you’re aware of a new operating standard that has taken traditional corporate social responsibility (CSR) programs to a higher level—ESG, or environment, social, and governance. While CSR programs typically refer to a company’s accountability on social matters, ESG elevates those activities to make them measurable in a way that shows the bottom-line impact of corporate social values, and more importantly, actions.