OUR WORK carnegie mellon
Amplifying the amazing world of the brilliant teams at CMU.
Carnegie Mellon University’s top-ranked College of Engineering is recognized for its achievements in a host of fields, including biomedical engineering, electric vehicles, AI, robotics, and materials science. We focus on raising national awareness about groundbreaking work happening at the college, showcasing the brilliant minds behind the research and their innovative, interdisciplinary approach to developing cutting-edge technology.
GOAL
Amplifying the perception of Carnegie Mellon’s College of Engineering as home to cool thinking and dynamic innovation that will shape or transform lives.
SECTOR EXPERTISE
Higher Education
7.5B
estimated audience reach
550+ placements
including The Wall Street Journal, The New York Times, Financial Times, Washington Post, WIRED, Axios, NPR, Marketplace, Bloomberg, Fortune, among many others.
The Work
We provide ongoing strategic communications support for faculty research in many areas, including biomedical engineering, environment and energy, cybersecurity, AVs/EVs, Smart Cities, AI, additive manufacturing and robotics, and work with both established leaders and emerging stars. Our efforts also promote CyLab, a university-wide cybersecurity and privacy research institute that tackles global cyber issues, from breaches to legislation and policy; device security to filling the cybersecurity talent pipeline.
Ongoing support for the expansion of CMU-Africa in Rwanda – the only U.S. research university with master’s degree programs and full-time faculty and operations on the continent.
Positioned CMU CyLab leaders–and their research–as go-to resources, notably on pressing issues of privacy, surveillance and disinformation, as well as elevated the visibility of CyLab’s pioneering work on IoT privacy labels, which was presented at the White House IoT Security Summit in 2022.
Continued to raise the profile of several faculty members working on issues at the intersection engineering, public policy and the environment, including electric vehicles, infrastructure, decarbonization and grid resilience.
Organized two discrete sessions for CMU faculty at a curated SXSW 2025 event to discuss AI in education and biomedical approaches to solve the transplantation shortage.