Cindy Coppola

Managing Partner

Professional Experience

I have 18 years of experience in PR, creating exciting, media driven lifestyle campaigns for consumer brands. When describing my job to my family, I have always said, “If you can buy it, I can promote it.” And yet, I’ve always been lucky to represent companies with great products, shared values and those that I’m uniquely passionate about. My clients range from wine and spirits, innovative tech accessories, food, beverage, cars and video games. Within my role at FINN, I leads the West Coast Consumer team. I am the Global Lead of the 2K Games account, and I run the lifestyle communications programs behind Mazda Motors of North America and MGA Entertainment, along with their portfolio of wildly popular toys (LOL!, Rainbow High and Little Tikes). I also spearhead the PR efforts of brands like Bolthouse Farms, Evolution Fresh, NAKED Wines and many more. In 2022, I was recognized by PRWeek as a “Woman of Distinction,” which made me particularly proud because I have four daughters who are watching closely.

What the world needs is more women who have quit fearing themselves and started trusting themselves. What the world needs is masses of women who are entirely out of control.

- Glennon Doyle

How'd you get here?

I have worked at other agencies in the past, focusing on healthcare and public affairs. But truly, I grew up and grew into my love for this profession, particularly Consumer Lifestyle PR, right here. Having worked at Ruder Finn before FINN came to be, I knew I wanted to follow Peter Finn and the vision he had for his brand-new agency. Our values-driven culture is not a ‘selling point’ for new client partners – it’s who we are and who we’ve always been.

Articles by Cindy