"Choose a job you love, and you will never have to work a day in your life." - Confucius
HOW'D YOU GET HERE?
A native Russian, I received my Bachelors in International Relations, before joining the sales department of the Sukhoi aircraft brand. An investor relations role that followed enabled me to discover the power of communications - which can easily make or break a brand. To pursue my newly acquired passion, I moved to the UK in 2009 and finished my Master’s in Corporate Communications at Kingston University. In a twist of fate, what was supposed to be a single year abroad turned into ten exciting years and counting.
Over the past 9 years with the company, I have concentrated on the packaging, energy and automotive sectors. My clients ranged from industry giants, such as Datwyler and Saint-Gobain, to ambitious pioneers such as Renewable Resources. The fast pace of the communications industry encourages me to seek beyond the traditional tools, and to look at the myriad exciting ways and channels that can be drawn upon to convey an exciting story! In communications we never stop learning – and this is the best part of my job.