“All we have to decide is what to do with the time that is given us.” - J.R.R Tolkien
How'd You Get Here?
After spending more than a decade in the entertainment industry spearheading regional marketing campaigns for New Line Cinema, I had a strong desire to make a significant career change. I knew I could use the skills I had fine-tuned at New Line to make a difference so I made the leap. One day I was working on The Lord of the Rings film trilogy, and the next day I was arranging a press conference at the United Nations for the release of the Human Security Report. The bottom line is that if you know public relations, you know public relations.
I have now dedicated my career to counseling leading brands, nonprofits, foundations and government agencies seeking to mobilize resources to create sustainable, high impact movements. My specialty is raising awareness for major public and social causes, leveraging the underlying issues to reinforce corporate reputations, elevate nonprofit initiatives and shift public thinking. I have directed national initiatives on education, literacy, public health, domestic violence, women’s economic empowerment, veterans well-being, among other areas.