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Power of individuality
Our team of experts uses data-driven insights and A/B testing to optimize our clients’ campaigns, focusing on the channels that deliver the best results and drive the most engagement. We also understand the importance of personalization in marketing. Our team works collaboratively with our design team or your internal teams to crafts tailored messages for each channel and audience segment, increasing the likelihood of resonating with their target audience and generating a response.
Maintaining a consistent brand image and message across all channels is also critical, and our team works closely with our clients to reinforce their brand recognition and build trust with their audience.
User experience agency
User experience design
Benefit from our experience
Making your site work harder.
We’re a web agency based in the UK. However, we have expert knowledge of the online browsing and buying habits of all UK, European and US-based consumers. Our user experience experts understand how people use the internet. We can help you increase core business KPIs by giving your user base exactly what they expect.
We leverage this user experience knowledge to create interesting and effective websites, for numerous and various clients globally across a wide range of sectors.
We’re trusted by 400+ world-class brands and organizations globally
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Research and audit
We believe that research and auditing are crucial steps in helping our clients achieve their marketing goals. That’s why it is vital to thoroughly research and audit our clients’ previous and current campaigns before starting any new campaign plans. By conducting research and an audit, we can gain a deep understanding of our clients’ target audience, brand identity, and marketing goals.
The data and information collated during this phase is essential in creating a customized and effective marketing strategy that meets the specific needs of our clients.
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Analysing further
Auditing previous work content allows us to identify areas for improvement and make recommendations that can help drive better results. By reviewing your past campaigns and strategies, we can determine what has worked well and what needs to be changed to achieve better results.
Moreover, researching and auditing our clients’ work content helps us understand the competitive landscape and the market trends in their industry. This information is crucial in developing a campaign that stands out from the competition and reaches their target audience in a unique and impactful way.
Using the above, our team of experts uses this information to create customized and effective advertising strategies that help our clients achieve their business goals.
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How we report
Frequency of reports
Dashboards, weekly, and monthly reports are essential tools for our team to communicate with clients and showcase the results of our paid media campaigns.Transparency
These reports allow for transparency and collaboration between the agency and client, highlighting what has worked well and what hasn’t.Visualizations
The use of data and visuals in these reports can easily demonstrate the impact of the campaigns and how we are delivering against the defined campaign objectives.
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Ongoing optimisations
Our experienced team continuously provide data-driven recommendations with your business objectives front of mind. By presenting data-driven insights and actionable suggestions, the agency can position itself as a trusted and valuable partner to your business. By having a clear understanding of what has worked in the past, our teams can make informed decisions on where to allocate resources and what strategies to pursue going forward.
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Using emerging channels
Our team of paid media specialists are always looking for ways to stay ahead of the curve and stay on top of the latest marketing trends That’s why we have embraced emerging channels such as Twitch and TikTok and integrated them into our paid media campaigns. Twitch and TikTok are popular platforms that are used by millions of people, especially younger generations.
However, a number of brands are still wary about using these emerging platforms and tend to allocate a large proportion of their advertising budget to the same channels. By leveraging these channels, we can reach a wider audience and tap into new market segments that may have been previously untapped.