PPC
PPC Agency
Award-winning PPC services that deliver growth
Paid search is one of the fastest ways to reach new customers, but without the right strategy, budgets are wasted and opportunities missed. As a leading PPC agency London businesses trust, we create data-driven campaigns that generate measurable ROI — from Google Ads and Microsoft Ads to paid social and Amazon Advertising.
At Finn, our team of specialists go beyond basic pay per click advertising. We focus on building campaigns that deliver real business outcomes: quality leads, stronger conversions, and long-term revenue growth. By working directly with Google and Bing, our PPC marketing agency stays ahead of the latest trends and technologies, ensuring your campaigns are designed for maximum impact.
Whether you’re launching a new product, scaling internationally, or fine-tuning existing campaigns, our comprehensive PPC services provide the expertise and clarity you need to grow with confidence.
A PPC agency trusted by 400+ world-class brands and organizations globally
PPC agency in Central London
Our PPC agency UK is built on transparency and continual improvement. Every campaign we run is guided by data – from keyword intelligence and audience insights to conversion metrics from your analytics platform. This means every decision is grounded in evidence, not guesswork.
As a specialist pay per click agency, we monitor campaigns closely and optimise them on an ongoing basis, ensuring spend is always directed where it delivers the highest return. For enterprise clients, this can involve multiple adjustments each day — refining bids, testing creative, reallocating budget, and aligning campaigns with live business data.
This proactive, detail-driven approach ensures your ads consistently reach the right audience, on the right platform, at the right time – maximising visibility, conversions, and ROI across search, display, shopping, and paid social.
Advertise in the top ad positions
As a leading PPC agency in the UK, we ensure your brand appears where it matters most – in the top positions across Google Search, Display, Shopping, Microsoft Ads, and paid social platforms. Our specialists design campaigns that capture attention, drive clicks, and give your business visibility over competitors in the most competitive spaces.
CONTINUAL Campaign optimization
Our pay per click agency provides full-service management of your campaigns, including bid strategies, audience targeting, device adjustments, and ongoing ad copy testing. By combining automation with hands-on expertise, our PPC marketing agency ensures every campaign is continually refined for maximum efficiency and ROI.
Increase in conversions
Paid media should do more than deliver clicks – it should generate measurable results. With continuous optimisation and a focus on performance data, we align spend with your business goals to ensure a steady increase in leads, sales, and revenue. We ensure that every pound of your pay per click advertising budget is working harder to deliver the conversions you need.
Google Certified PPC Agency
As a Google Search Advertising Partner, our PPC agency in London has direct access to Google’s dedicated account managers and exclusive first-party industry data. This partnership allows us to optimise campaigns with greater efficiency, resolve issues quickly, and tap into insights about your sector and audience that aren’t available to non-partners.
For clients, this means every PPC service we deliver is backed by privileged data and the latest platform intelligence. From auditing existing accounts to identifying keyword opportunities and profiling target audiences, we build campaigns designed to maximise ROI and drive measurable business growth.
Being a Google Partner is also a recognition of our team’s expertise. Only a select number of pay per click agencies achieve this status, proving proficiency across all areas of paid search. And while we’re recognised by Google, our specialists are equally skilled in running campaigns across Microsoft Ads and other paid platforms, giving you full confidence that your investment is in expert hands.
Google Ads
As a certified Google Partner, we create high-performing Google Ads campaigns that deliver visibility, traffic, and measurable ROI.
Google Shopping Ads
For ecommerce brands, Google Shopping campaigns are one of the fastest ways to increase product sales and revenue growth.
Microsoft Ads
Microsoft Ads reach millions of users across Bing and partner networks, giving your business access to a valuable audience beyond Google.
Baidu Ads
Looking to expand into China? Baidu Ads give your brand direct access to one of the world’s largest and fastest-growing online markets.
Yandex Ads
Target Russian audiences with precision. Yandex Ads help you build visibility, generate leads, and capture market share in Russia.
Amazon Ads
Amazon is now the go-to search engine for products. Amazon PPC Ads put your listings in front of ready-to-buy customers to amplify sales.
How our PPC Agency can help you
Even the most carefully planned PPC campaigns can underperform without the right strategy, insight, and optimisation. As a full-service pay per click agency, we work with medium and large businesses to identify what’s holding campaigns back and provide solutions that deliver measurable ROI.
Wasted spend and poor targeting
Our specialists analyse every aspect of your campaign to understand where budget is being wasted and where it should be redirected. From refining keyword targeting to adjusting audience segments, we ensure spend is always working harder.
Ad fatigue and declining engagement
When audiences stop responding to your ads, performance can drop quickly. We refresh creative, test new formats, and deploy remarketing strategies to keep campaigns engaging and effective.
Growing competition
Paid search is a competitive, shifting landscape. We conduct competitor analysis from day one and monitor new entrants on an ongoing basis, keeping you ahead of rivals in your sector.
Limited in-house expertise
With platforms evolving constantly, it’s difficult to stay on top of new features, formats, and best practices. Our PPC company brings enterprise-level expertise, managing campaigns across Google Ads, Microsoft Ads, Amazon, and international platforms so you don’t have to.
Lack of time for campaign management
Campaigns left to run unchecked almost always underperform. We proactively manage and optimise daily, adjusting bids, creatives, and targeting to improve ROI and ensure efficiency.
Entering new markets
PPC is one of the fastest ways to launch into a new region or promote a new product. While channels like SEO and social build momentum, paid search delivers immediate visibility and leads, helping you establish presence quickly.
With our PPC marketing agency on your side, you gain not just campaign management but a strategic partner dedicated to turning challenges into long-term growth opportunities.
Our approach to PPC management
As a data-driven PPC agency in the UK, our approach is tailored to your business objectives. Every campaign begins with a conversation to understand your goals, challenges, and market context, allowing us to build a strategy that is fully aligned with your growth ambitions.
Auditing and Research
If you have an existing ads account, we start with a detailed PPC audit to assess performance and identify areas for improvement. This review highlights wasted spend, missed opportunities, and technical issues. We then present clear, actionable recommendations and walk you through our findings with your dedicated account manager.
Campaign Research and Strategy Development
Using insights from the audit, we conduct deeper research into keywords, audiences, and competitors. We also collaborate with you on budget allocation across campaigns and platforms. From there, our team builds a structured media plan designed to maximise ROI, achieve quick wins, and sustain long-term performance.
With this framework in place, we move into execution and ongoing optimisation, continually refining campaigns to ensure they deliver the measurable results your business expects.

Campaign Structure and Management
Once your PPC strategy is set, we structure campaigns into ad groups and creatives aligned with the agreed media plan. The exact setup depends on the channels being used, ensuring every campaign is optimised for audience, budget, and objectives. Creative and copy development is a collaborative process — we’ll work with your team to capture your brand’s voice, while also providing asset creation support when needed.
Implementation and Optimisation
With campaigns live, we move into continuous optimisation. Our team monitors performance daily, refining targeting, bids, and creative elements to improve conversion rates and maximise ROI. Collaboration with your wider marketing and sales teams ensures campaigns remain aligned with your business priorities.
Reporting and Communication
Your campaigns are overseen by a dedicated account manager who provides ongoing communication and transparent performance reporting. We deliver monthly reports with clear metrics, supported by regular check-ins, so you always know how your campaigns are performing and where improvements are being made.
