OUR WORK No.3 London Dry Gin

The No.3 Gin x Globe-Trotter Martini Case

Multiple-award winning No. 3 London Dry Gin is the perfect London dry gin for the classic dry Martini. As part of our ongoing activity with No.3 London Dry Gin, we were tasked with announcing their partnership with luxury luggage brand Globe-Trotter.


To announce and launch the No.3 Gin x Globe-Trotter Martini Case




pieces of earned coverage across national broadcast and luxury lifestyle consumer titles


total reach


pieces of earned social media coverage


tier A influencer and media attendees at launch event

The work

  • An extraordinary collaboration between two British icons dedicated to the tireless pursuit of perfection, The Martini Case has been designed as the ultimate definition of the unrivalled travelling Martini experience. 

Ahead of the launch day we hosted an intimate event at Saint Jacques Restaurant,  next door to the home of No.3 London Dry Gin. We secured key media and influencers to attend the launch event including; Sunday Brunch, Food & Travel, Conde Nast, JustImbiber, Ngoni and The Upcoming

We pitched the launch under embargo to national supplement, ES Magazine, sharing a first-look at the imagery. We lined up all other coverage to go live in the days and weeks that followed the UK, to drive sales and talkability around the launch moment.