News and Insights
Airbus appoints Ying Communications as its PR agency for Singapore
September 2, 2013
Singapore – Ying Communications, a fast-growing, full-service business-to-business (B2B) communications agency, is pleased to announce that it has been appointed by European aircraft manufacturer Airbus to act as its PR agency in Singapore on a retainer basis, effective today.
“We selected Ying Communications because it has a strong and proven track record working with companies in technical industries. We believe that the agency has the right specialist skills and experience to understand and communicate on the issues related to the aviation business in support of our business in the important Singapore market,” said Sean Lee, Communications Director – Asia, Airbus.
“Ying Communications is honoured to be working with Airbus on its PR programmes in Singapore,” said Yin Ching Yeap, Managing Director, Ying Communications. “The aviation industry is very exciting, characterised by innovative technologies and broad international issues. The Airbus account fits well with our focus on helping leading companies in highly technical industries communicate with diverse groups of stakeholders. We are very much looking forward to working with Airbus on its various communication activities in Singapore.”
Headquartered in Toulouse, France, Airbus is the world’s leading aircraft manufacturer with the most modern and comprehensive product line, ranging from 100 to over 500 seats. Airbus is part of the EADS group.
About Ying Communications
Established in 2001, Ying Communications is a fast-growing marketing and communications consultancy specialising in the B2B space. It provides a combination of strategic planning, marketing communications and PR services to MNC clients from many highly technical industries, including enterprise IT, oil and gas, chemicals, satellites and food ingredients. Its PR retainer clients include Cargill Tropical Palm, IBM, Motorola Solutions and Siemens. For more information, please visit us at www.yingcomms.com