The Goal

Millman - The Goal
  • LOOK THE PART
    A national firm with a local look would not help Millman realize their ambitions. Credibility begins with looking the part.
  • RAISE THE PROFILE OF VIRTUAL SURVEYOR
    Millman has a tool to differentiate if from its competitors. In fact, several features but awareness of all of them was a challenge.

The Plan

Millman - The Plan
  • CLARIFY KEY MESSAGES
    and distribute them across all channels—in print and online
  • GIVE MILLMAN A UNIQUE, VISUAL STYLE
    that displays the firm’s offerings in memorable ways

The Execution

Millman - The Execution
  • LOGO
    Update the logo
  • REDESIGN
    the website
  • CREATE BROCHURES
    that quickly outline the benefits of working with Millman
  • DESIGN ONLINE COMMUNICATIONS
    such as eblasts to confirm the visual distinction

The Results

PRESTIGIOUS

Webby award

GROWTH FROM ONE-MAN CREW

to full-service national vendor

Millman - The Results

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