I joined the Ruder Finn Group six years ago in search of a more collaborative, entrepreneurial agency environment. I've stayed because it's proven to be that and much more. In my many years in the business, I have experienced a variety of agency cultures—from large, multinational public agencies to small start-ups—and have found the spirit of my team here, which joins me at Finn Partners, to be head and shoulders above the rest.
As a PR newbie straight out of Cornell, I first worked on consumer technology giants like Compaq and Internet superstars like TheGlobe.com. Technology wasn't even on my radar—I originally wanted to be an on-air newswoman—but after a few months in the business, I was hooked. The technology industry was hot, and on the brink of a major shift in consumer adoption and accessibility, which appealed to my creative side as well as my inner geek.
Throughout my career, I have led strategic campaigns for some of the largest technology companies in the world, like IBM, Symantec, Symbol Technologies, Sharp, and JVC, as well as game-changing new comers like Net2Phone. Likewise, I also have lead consumer campaigns for such iconic brands as Heineken.
Today, I'm enjoying working with clients such as SunGard Financial Systems and IPC Systems, who are changing how businesses excel in today's ever changing and ever expanding financial markets. I have the great opportunity to fulfill my love of consumer brands working with The North Face in developing its technical innovation storytelling. I am also proud to lead our team that provides pro bono support for the not-for-profit Dress for Success, for which we have received a "Model of Excellence" award.
One of many areas where Finn Partners is truly charting a new course and innovating the agency model is in providing the encouragement to follow one's passion and matching that with a "no boundaries" approach to delivering the best talent for our clients. Perhaps Steve Jobs put it best when he said "Innovation distinguishes between a leader and a follower." At Finn Partners, we lead.






























