• Views March 24, 2015
3 Lessons on How to Keep Clients Relevant at SXSW Interactive

This year was my first time attending SXSW on behalf of Finn client IEEE, the world’s largest technical professional organization dedicated to advancing technology for humanity. While IEEE is considerably conservative compared to the plethora of shiny new start-ups, we were able to hold our own, garnering placements in top-tier tech publications such as Mashable and Popular Science. So, how did a traditional organization like IEEE find a way stand out?

Keep reading
  • Views March 24, 2015
3 Lessons on How to Keep Clients Relevant at SXSW Interactive

This year was my first time attending SXSW on behalf of Finn client IEEE, the world’s largest technical professional organization dedicated to advancing technology for humanity. While IEEE is considerably conservative compared to the plethora of shiny new start-ups, we were able to hold our own, garnering placements in top-tier tech publications such as Mashable and Popular Science. So, how did a traditional organization like IEEE find a way stand out?

Keep reading
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