Election Day dominates Facebook and Twitter while Instagram and Pinterest roll out new features – check out what else was sizzling in social media this week.
Facebook
Election Day Was Facebook’s Most Talked About Event This Year
This week, Facebook users mentioned Election Day-related topics 71.1 million-plus times, making it the most talked about event this year. When comparing men and women, men were more likely to share political content on their Facebook pages. In terms of location, those in Washington D.C. were blowing up their Facebook pages the most with political commentary. Can you guess what the most popular election-related term? Bird Bird. Binders Full of Women was a close second.
Twitter
Pope Benedict to Get Personal Twitter Account
Although Pope Benedict XVI tweeted for the first time from a Vatican Twitter account last year, Newsmax reports that the Pope will be tweeting from a personal Twitter account by the end of this year. A Vatican official said he will be sharing opinions and Church news. Although the Pope might not be writing the tweets himself, he’ll be signing off on them.
#EatDownTipUp Campaign Aims to Save NYC Restaurants Post-Sandy
Want to know how you can help restaurants in Lower Manhattan recover from Sandy? It’s easy. Eat downtown, tip generously, and then include #EatDownTipUp in a tweet. The campaign was inspired by Anthony Bourdain, a celebrity chef, who tweeted: “In NYC? Eat downtown tonight! Pick a small restaurant. Tip heavily! Send a 20 back to the dishwasher!” Have you participated in #EatDownTipUp? If not, will you to help out your fellow Manhattanites?
Election Night Hits Record High: 20 Million Tweets
Twitter’s government team, @gov, reported that over 20 millions tweets were sent about the election. By far, this is the most tweeted about political event in U.S. history. Similarly, Barack Obama was on course to have the most retweeted tweet in history. He tweeted the following: “RT if you’re on #TeamObama tonight.” It received more than 100,000 retweets.
Instagram
Hands-On With Instagram’s New Profile Pages
Why settle for solely having Instragram on your mobile phone? The photo-sharing app recently introduced web profile pages so you can browse photos from the comfort of your computer.
Pinterest
Pinterest Introduces Secret Boards
Pinterest’s new secret boards allow users to pin something without others seeing it. You can make these private boards un-private, but it looks like there’s no going back after you choose to do so. If you suddenly want one of your secret boars to be revealed to the world Pinterest, make sure you have nothing to hide. Something else to note: you can’t choose to hide a board that you’ve already created; it has to start secret from scratch.




It’s been an interesting week in social media with Facebook planning to grow in Asia, Twitter memorializing 9/11 and the launch of the iPhone 5. I honestly don’t know how we got any work done here at Finn Partners! Luckily, we’ve rounded up the top news in social media for your Friday reading pleasure.



